Redd Legend has told numerous captivating stories for our clients over the years. Our creative narratives all have intentional messaging designed to leave a lasting impact on your business’s audience. Here are the main types of stories we tell!
Filling a Need: Imagine a story where a customer discovers a product or service they didn’t even know they needed. Most businesses technically fall under the category of filling people’s needs. Take for example our ad for Great Naturally’s electrolyte powder. It’s not just about hydration; it’s about fueling a “great” life with healthier electrolytes that fill the customer’s needs.
Satisfying Desires: We all desire things, whether luxurious or more practical. But we don’t necessarily think we need them…until we’re convinced otherwise. Our stories bring these desires to life, like the MistAmerica Backyards video, where a simple patio becomes a lavish retreat. Our Enerjoy Fitness video shows how customers can find a superior gym to fulfill a more pressing desire: to improve their health. Redd Legend’s stories showcase the fulfillment of these desires by aligning consumers with brands.
Showcasing Life Improvements: Whether it’s a new house in a new neighborhood, or a hassle-free pool cleaning service, sometimes we don’t realize how our life could be better until we see it. Our videos from Sundown Dr. and The Natural Stone Project are two examples that show customers possibilities for a brighter and pleasanter future.
Survival Stories: Some of our stories are more intense, because the product or service can have a life-or-death impact. Our featured ad for Armored Republic’s body armor is a compelling story that urges viewers to think about their safety and the safety of their loved ones. These stories aren’t just about products; they’re about protecting what matters most.
All of our stories build connections with viewers on different levels. They’re not just ads; they’re art forms that drive sales and build trust with your audience. Are you ready to tell your story? Contact us today for a free strategy call so we can create a narrative that resonates with your customers.
